The 45-Day Commercial Review
Over 45 days we complete an in-depth commercial review of your hospitality business. Our objective is to identify every realistic opportunity to improve profitability, and to produce a practical implementation blueprint you can act on.
Backed by our 5x Return Guarantee.
Large groups have a commercial team. Independents rarely do.
It is not a question of ability. It is a question of resource. The functions below sit behind every large hotel group and restaurant chain, and quietly account for a significant part of the difference in profitability.
Commercial Director
Someone whose only job is the commercial performance of the business.
Revenue Manager
Pricing, yield and demand managed deliberately rather than by habit.
Procurement Team
Supply agreements tested, tendered and negotiated on a schedule.
Commercial Analyst
The numbers interrogated properly, every week, not every year.
The Commercial Review gives an independent operator access to that level of expertise, applied to one business, with one objective: increasing profitability.
What the 45 days cover
Four workstreams run in parallel across the business, its market and its operation.
Commercial Performance
- Pricing analysis
- Menu analysis
- Revenue analysis
- Labour analysis
- Cost of sales review
- Supplier analysis
- Procurement review
- Overhead review
Market Review
- Competitor benchmarking
- Market positioning
- Local pricing comparison
- Digital presence review
- Customer journey review
Operational Review
- On-site observations
- Management interviews
- Process review
- Mystery shop
- Customer experience assessment
Commercial Intelligence
- Benchmarking across comparable businesses
- Commercial observations
- Market intelligence
- Supplier intelligence
- Industry trends
The Commercial Growth Blueprint
The blueprint is the commercial operating plan for the next twelve months. It is not a summary of findings. It is a sequenced, costed plan of what to do, in what order, and what each move is worth.
Every recommendation inside it carries:
- Estimated financial impact
- Priority
- Difficulty
- Cost to implement
- Expected return on investment
- Suggested implementation timeline
The blueprint is yours. Implement it with your own team, or ask us to work alongside you.
Executive summary
The commercial picture in a form you can hand to a board, a bank or a business partner.
Quick wins
Opportunities that can be actioned immediately, with the value attached.
90-day action plan
The sequence of work for the first quarter, in priority order.
12-month roadmap
How the commercial position of the business should look a year from now.
How the review runs
- 1
Days 1–7
Commercial baseline
Numbers, contracts, menus, rotas and reporting gathered and interrogated.
- 2
Days 8–21
On site
Time in the business, management interviews, process review and a mystery shop.
- 3
Days 22–38
Market and analysis
Competitor benchmarking, pricing comparison and full commercial analysis.
- 4
Days 39–45
Blueprint
The Commercial Growth Blueprint built, costed, prioritised and presented.
5x Return Guarantee
If our Commercial Review doesn't identify commercial opportunities with an estimated annual value of at least five times our fee, we'll refund the cost of the review.
Investment depends on the size and complexity of the business, and is discussed after your free Profit Discovery.
Why this isn't a consultancy exercise
Beyond The Commercial Review
The review is the starting point. Over time, clients may gain access to the wider commercial infrastructure we are building for independent operators.
- Commercial benchmarking
- Hospitality market intelligence
- Preferred supplier network
- Collective buying power
- Ongoing commercial support
Start with the free Profit Discovery
A complimentary commercial review that identifies several immediate opportunities to improve profitability. See the quality of the thinking before you commit to anything.
- Independent operators only
- Nothing to prepare
- Strictly confidential